UC Library Guides: Advertising & Marketing Communication: Web Resources

Selected Australian Websites

Australian Government. Department of Communications and the Arts
B&T - for advertising, marketing, media and public relations
Agency, media and marketing information
OzTAM (Australian television ratings information)
The official source of television ratings for all metropolitan TV and nationally for Subscription TV. Free access to weekly ratings.
Nielsen Australia
Nielsen measures consumer activity and engagement – from TV screens to smartphones, from viral videos to shopping carts.
Retail - Television - Online - Mobile - Radio - Global Consumer Confidence - Advertising
Paul Budde Communication
The Communications Council
The Communications Council is the peak body representing agencies in the marketing communications industry to media, government and the public.